

Alvar Myhlback Makes History - and CTM’s Stars Dominate Vasaloppet 2025
It was a day to remember at the 2025 Vasaloppet. Alvar Myhlback, only 18 years and 345 days old, won the men’s race and became the youngest ever to claim victory, in an unforgettable sprint finish against none other than Emil Persson, who crossed the line just one second behind in second place.


CeraVe Nordics welcomes skiing talent Alvar Myhlback as new brand ambassador
Hudvårdsvarumärket CeraVe presenterar nu sin nya ambassadör för Sverige: den 18-årige supertalangen Alvar Myhlback


Emil Persson establishes award for cross-country skiing enthusiasts
Nu ska Sveriges ”Äkta Skidhjältar” prisas – ett nyinstiftat pris av Emil Persson och Betssons idrottsfond. Priset syftar till att hylla...





